Winner 2025
Arts, Entertainment & Media
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Miss World 2024 - Beauty With Purpose | Value360 Communications Pvt Ltd | Miss World | Bronze |
B2B
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| EU’s More Than Food Campaign in India | Edelman India Private Limited | The European Union (EU) | Bronze |
Best Brand Strategy
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Credit Reimagine | MSL India | BOBCARD LIMITED | Bronze |
| #TakeBoldCareofHer - From Humour to Health | Value360 Communications Pvt Ltd | Bold Care | Silver |
Best Creative Idea
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Choose Your Changi Adventure | MSL India | Changi Airport Group | Gold |
| Zepto Festive | PR Pundit Havas Red | Zepto | Bronze |
| #TakeBoldCareofHer - From Humour to Health | Value360 Communications Pvt Ltd | Bold Care | Silver |
Best Event Activation
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| All things Goodness | Godrej Industries Group | Godrej L'Affaire | Gold |
| Safe is Sexy - India’s first-ever shadow art installation made from condoms | Godrej Industries Group | Kama Sutra | Bronze |
| Wakefit Zense Launch | MSL India | Wakefit.co | Gold |
Best use of Advocates/Influencers/Celebrities
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| KFC Rolls: Rolling into GenZ’s hearts | Edelman India Private Limited | KFC India | Bronze |
| CheesikenLaunch | GLAD U CAME | Domino's | Silver |
| #TakeMySpot | Madison PR | Himalaya Turmeric Range - Face Care | Bronze |
Best Use of Analytics
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Leveraging Data to Optimize Brand ERP - An initiative of Godrej Industries Group & Brand Balance | Brand Balance | Godrej Industries Group | Bronze |
Best use of Content
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Welcome to Parenthood | MSL India | Panasonic Life Solutions India | Bronze |
| Aangan Se Aasman Tak | Organic by MSL - Mobilise | Gates Foundation India | Silver |
Best Use of Digital
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Digital Excellence Unleashed: Transforming Engagement into Impact | Catalyst Public Relations Pvt Ltd | Digital Dynamos: Redefining Engagement in the Modern Era | Bronze |
| Filaria Se Fight | Organic by MSL | Bill & Melinda Gates Foundation | Silver |
Best Use of Social Media
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Wakefit Zense Launch | MSL India | Wakefit.co | Bronze |
| Aangan Se Aasman Tak | MSL India | Gates Foundation India | Silver |
Best Video Story-Telling
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| #MakeGurugramRoadsSafe | Kaizzen | Park+ | Silver |
| Aangan Se Aasman Tak | Organic by MSL - Mobilise | Gates Foundation India | Bronze |
Brand Development (Product)
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| 50 & Beyond: Manufacturing with a Purpose | Gnothi Seauton | Shahi Exports | Bronze |
| NIVEA Creme #TheOGs | MSL India | NIVEA | Silver |
Cause-Related - Diversity & Inclusion
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Change the Game | Aditya Birla Group | Aditya Birla Group | Silver |
| #CelebratingAcceptance | Godrej Industries Group | Godrej L'Affaire | Bronze |
Cause-Related - Public Awareness
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| TRAY IT RIGHT: SHOES GO HERE! | Concept Public Relations India Ltd. | NA | Bronze |
| Leading the Herd: The Women of Shwetdhara | Organic by MSL | FIRST IMPACT (IDFC FIRST Bank CSR) | Silver |
Consumer Launch
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Launch of a disruptive force: Birla Opus Paints | Aditya Birla Group | Birla Opus | Silver |
| #TakeBoldCareofHer - From Humour to Health | Value360 Communications Pvt Ltd | Bold Care | Bronze |
Corporate Branding
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| How India Swiggy'd 2023: Food and launch of Instamart! | Edelman India Private Limited | Swiggy | Silver |
| Leveraging Quantum Growth | Godrej Industries Group | Godrej Properties | Bronze |
Corporate Social Responsibility
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| KFC #SPEAKSIGN – A UNIVERSAL LANGUAGE TO ORDER INDIA’S FAVOURITE FOOD | Edelman India Private Limited | KFC India | Bronze |
E-Commerce
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Winning over Bharat through regional media | Adfactors PR | Amazon | Bronze |
Experiential PR
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| ADIDAS X MUMBAI DABBAWALAS | MSL GROUP India | ADIDAS INDIA | Bronze |
Fashion and Beauty
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| LML Clothing's Music-to-Fashion Evolution Story | Indian PR Distribution | LML Clothing By Halfwait | Bronze |
| NIVEA Creme #TheOGs | MSL India | NIVEA | Silver |
| Miss World 2024 - Beauty With Purpose | Value 360 Communications Pvt. Ltd. | Miss World | Bronze |
FMCG
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| #TakeBoldCareofHer - From Humour to Health | Value 360 Communications Pvt Ltd | Bold Care | Grand Prix |
Influencer Marketing
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| #NIVEAForLocal Small Business Association | MSL Group | NIVEA Master Brand | Silver |
| NIVEA Creme #TheOGs | MSL India | NIVEA | Bronze |
Internal Communications
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Godrej ki Shakti: The Malanpur Moment | Godrej Industries Limited & Associate Companies | Godrej Consumer Products | Bronze |
Media Relations
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Škoda Kylaq – The Journey From Name To Fame | MSL India + Nutcracker Communications | Škoda Auto India | Bronze |
| Lionsgate Play – ‘Home of Global Awards’ | RF Thunder | Lionsgate Play | Silver |
Non-Profit
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Bharti Airtel Scholarship Program - An initiative to empower deserving students | MSL India | Bharti Airtel Foundation | Silver |
PR Event
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Launch of ABCD, an Omnichannel D2C Platform | Aditya Birla Financial Shared Services Limited | Aditya Birla Capital Limited | Bronze |
| A Milky Verse - Launch of Godrej My Farm | Godrej Industries Group | Creamline Dairy Products Limited | Silver |
| Airtel Becomes India's First Spam Fighting Network | MSL India | Bharti Airtel | Gold |
| IKEA IKONIC 2.0 | MSL India | IKEA India | Gold |
Promotional Activity
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Wakefit Zense Launch | MSL India | Wakefit.co | Bronze |
Public Affairs
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Making Big Bets for Climate Action | Edelman India Private Limited | The Rockefeller Foundation | Gold |
| EMBED’s Answer to Fever Mysteries: An Algorithmic Breakthrough | Godrej Industries Group | Godrej Consumer Products | Grand Prix |
| Shaping the Future: Advancing India’s Skill Gaming Ecosystem | Kaizzen | Online Gaming | Gold |
Public Education
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Bharti Airtel Scholarship Program - An initiative to empower deserving students | MSL India | Bharti Airtel Foundation | Grand Prix |
Public Sector
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Transforming Public Perception: The PSU Bank Story | Concept Public Relations India Ltd. | Canara Bank | Bronze |
Reputational and Issues Management
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Making Money Equal For All | Kaizzen | CoinSwitch - Crypto | Silver |
Sponsorship & Brand Partnership
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Hellmann’s Mood Burger | Edelman India Private Limited | Hellmann’s | Gold |
| #TakeMySpot | Madison PR | Himalaya Turmeric Range - Face Care | Bronze |
Sports
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| EXPERIENCE THE BEAUTIFUL GAME, ELEVATED | MSL India | Sony LIV | Bronze |
Best Brand Strategy
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Join the CREW! (Collective of Real Estate Women) | Godrej Properties | Adfactors PR | Bronze |
Cause-Related - Diversity & Inclusion
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Join the CREW! (Collective of Real Estate Women) | Godrej Properties | Adfactors PR | Bronze |
Best Culture of the Year
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Living Our Values: Courage, Compassion and Curiosity | ON PURPOSE | ON PURPOSE | Gold |
| The Very Best of Us | Stories. PR. Digital | Never Grow Up | Silver |
| Veritas Reputation PR - Nurturing Partnerships, Driving Excellence | Veritas Reputation PR | Veritas Reputation PR | Bronze |
Diversity & Inclusion Company of the Year
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Diversity, Equity and Inclusion initiatives at Siemens Healthineers | Archetype | Proud To Be Diverse | Bronze |
| Aiming to be the most progressive agency in the world | ON PURPOSE | ON PURPOSE | Grand Prix |
PR Agency Head of the Year
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| Deepshikha Dharmaraj - Leading with a growth mindset | Burson Group India | Burson Group India | Silver |
| PR Agency Head of the Year | Kaizzen | Kaizzen | Silver |
PR Corp Comm Head of the Year
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| PR Corp Comm Head of the Year | Zepto | PR Corp Comm Head of the Year | Bronze |
PR Professional of the Year (Agency)
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| NIL | Percept Profile (a division of Percept Limited) | NIL | Bronze |
PR Team of the Year (Agency)
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| NA | Kaizzen PR Services Pvt. Ltd. | NA | Silver |
| Credit Reimagined | MSL | BOBCARD LIMITED | Bronze |
| Breakthrough Growth, Powered by Purpose | ON PURPOSE | ON PURPOSE | Gold |
PR Team of the Year (Corp Comm)
| Title | Entrant Company | Brand | Winner |
|---|---|---|---|
| A Force for Good | Aditya Birla Group | Aditya Birla Group | Silver |
| From Stories to Leadership: Building Reputation the Godrej Way | Godrej Industries Group | Godrej Industries Group | Silver |
| PR Team of the Year | Qrius | Angel One | Bronze |
Contact Us
Sponsorship Opportunities
Akanksha Sinha
National Manager - Brand Solutions
akanksha.sinha@haymarketsac.com
+91 9702839187